Connections

Connect your tools.
Put your plan to work.

Use your own sales and other business data to help Arcana check your ideas.

Get free access ↗See plan outputs →

Early access · opens our application form.

The connected decision
Your toolsYour dataPublic evidence
ArcanaFacts in. A plan out.
DesignsCopyAction plans

Illustrative workflow · availability varies by connection

How connections work

  1. 01

    Connect

    Choose a tool and sign in.

  2. 02

    Read

    Bring in facts from your business.

  3. 03

    Test

    Use those facts to test your ideas.

  4. 04

    Plan

    Get next steps you can use.

You stay in control. Arcana only connects to what you approve, and you can disconnect any time.

What Arcana can connect to

Arcana connects to the tools small and mid-sized businesses use most. Sign in once, and every test starts from your real numbers — not just what you remember to upload.

Filter by the plan where a connection is introduced. Availability is shown on every card.

15 connections shown

Starter

Google

NowComing soon

Sheets now · the rest coming soon

What this connection brings

Sheets, Drive, Gmail, Analytics, Search Console, Business Profile

Your trackers, plans, website traffic, search demand and reviews — with one Google sign-in

Starter

Microsoft

NowComing soon

Excel uploads now · sign-in coming soon

What this connection brings

Excel, OneDrive, SharePoint, Outlook

The same coverage for businesses that run on Microsoft

Starter

Canva

Coming soon
What this connection brings

Turns your winning strategy into on-brand posts, ads, flyers and reusable templates

Starter

Facebook and Instagram

Coming soon
What this connection brings

Reach, engagement and what people say in your comments

Starter

QuickBooks Online and Xero

Coming soon
What this connection brings

Revenue, costs and margin

Starter

Square and Shopify

Now, with setup help
What this connection brings

Sales by day and location, orders and returns

Base

Stripe and PayPal

Now, with setup help
What this connection brings

Revenue, refunds and customers who leave

Base

Mailchimp and Klaviyo

Now, with setup help
What this connection brings

Opens, clicks and email revenue

Base

Meta Ads and Google Ads

Coming soon
What this connection brings

What you spend and what each result costs

Base

LinkedIn Page

Coming soon
What this connection brings

Followers, reach and engagement

Global

HubSpot

Now, with setup help
What this connection brings

Your sales pipeline and where leads come from

Global

TikTok and YouTube

Coming soon
What this connection brings

Views, followers and watch time

Global

Slack and Microsoft Teams

NowComing soon

Slack alerts now · the rest coming soon

What this connection brings

Alerts to your team, and signal from your team

Enterprise

Salesforce, Brandwatch, Sprout Social

Coming soon
What this connection brings

Enterprise pipeline, and what people say about your brand across the web

Enterprise

Custom connections

On request
What this connection brings

Your own sales, customer or inventory systems

Always on, every plan

No sign-in required. Check each source’s availability below.

Web search

Current events tied to your decision

Now

Website reader

Your website and your competitors' websites

Now

Industry news feeds

Trade and industry news

Now

Statistics Canada

Economic and sector data

Coming soon

Bank of Canada

Interest rates, exchange rates and outlooks

Coming soon

New connections go live every few weeks. Tell us what you use — it helps us decide what to build next.

Which plans include connections

Every business needs different tools. A local shop needs to know what its customers say and what the shop down the street is doing. A growing brand in several markets needs the full picture. Pick the plan that matches where you are.

Which plans include connections
PlanBuilt forWhat it connects
Explore (Free)
Trying Arcana for the first time
No connections. Arcana uses public information: web search, your website and industry news.
Starter ($500)
A basic local business: one location, one owner making the calls
The tools that run your business: Google or Microsoft, Canva, Facebook and Instagram, your accounting, and your point of sale.
Base ($1,500)
A growing business with a small team and an online store or audience
Everything in Starter, plus payments, email marketing, ads and LinkedIn.
Global ($3,500)
Multi-location brands, research firms and teams deciding every week
Everything in Base, plus your CRM, video channels and team chat.
Enterprise
Large organizations, agencies and partners
Everything, plus Salesforce, brand listening and custom connections to your own systems.

Start with what you need today. Upgrade when your decisions get bigger.

Your data

Ask our team how your data is handled before you connect your tools. Contact info@enigmathinkers.com.

Your tools. Your data.
A plan that builds itself.

Get free access ↗Ask about a custom connection

Early access · opens our application form.